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How do I use AI Influencer?

2026-08-01 · help-centre article · Higgsfield · original

Topic: Assets, references & consistency (also: Video generation & shot direction, Higgsfield platform & ecosystem, Post-production & finishing, Audio, voice & music) · mode: Reference

This Higgsfield help article of 1 August 2026 explains AI Influencer, a builder where you set up a virtual persona from menus without writing prompts and generate it at up to 4K. To animate the character, you can record yourself performing the movement and use it in Motion Control, or pick a movement template; lipsync adds speech. To keep the same face in later work, you train a Soul ID on 20 or more of its portraits, which then works in Soul 2.0 and Soul Cinema.

What is said

  • Questions on models, credits and plans

What is said

★ — how much it matters to the source.

  • ★★★ AI Influencer is Higgsfield's visual character builder for virtual personas: every attribute is set from menus in the Builder panel with no prompt writing, and characters generate at up to 4K. · AI Influencer Studio
  • ★★ AI Influencer supports humans, mammals, reptiles, fish, hybrids and aliens, and categories can be blended in a single build. · AI Influencer Studio
  • ★★ AI Influencer's Builder panel sets the base identity (character type, gender, ethnicity or origin, skin colour, eye colour, skin conditions and age); Advanced settings add Face, Body and Style tabs. · AI Influencer Studio
  • ★ AI Influencer's Body tab sets body type, height, proportions and limbs, including extra limbs for non-human builds. · AI Influencer Studio
  • ★ AI Influencer's skin conditions include freckles, scars, birthmarks, vitiligo and albinism. · AI Influencer Studio
  • ★★ To build a character, open higgsfield.ai/ai-influencer-studio, select Create new, set the base identity in the Builder panel, fine-tune the Face, Body and Style tabs, and generate; the credit cost is shown before you confirm. · AI Influencer Studio
  • ★★ To refine an AI Influencer character, regenerate or save it with the buttons under the preview, or type a change into the "Type to customize character" field and select Edit; text edits cost credits, shown on the Edit button. · AI Influencer Studio
  • ★★ Saved AI Influencer characters appear in the character library on the left, ready to reuse in later sessions. · AI Influencer Studio
  • ★★ An AI Influencer character can be turned into video directly with the video button under the preview. · AI Influencer Studio
  • ★★★ For motion driven by a real performance, Higgsfield advises recording yourself performing the movement and using Motion Control with the character's image and the recording as motion reference; the character follows the movements and keeps its look. Movement templates are an alternative. · AI Influencer Studio, motion transfer
  • ★★ For talking-head formats with an AI Influencer character, Higgsfield advises adding speech through lipsync. · AI Influencer Studio, lip sync
  • ★★★ To reuse an AI Influencer character with a consistent face, Higgsfield advises generating a batch of its portraits and training a Soul ID on 20 or more of them; training takes a few minutes and the identity then works in Soul 2.0 and Soul Cinema. · AI Influencer Studio, Soul ID, Soul 2.0, Soul Cinema
  • ★ For volume, Higgsfield suggests scaling production of an AI Influencer character with Supercomputer. · Supercomputer
  • ★★ Most Higgsfield tools let you change the active model at any point; switching does not delete existing generations, which stay in Assets. · also in: Which AI model should I use?
  • ★★ Higgsfield's credit cost varies by model family, resolution and duration, and each generation's cost is shown before you confirm. · also in: Which AI model should I use?
  • ★★ As starting models, Higgsfield's help centre suggests Soul for images with the signature Higgsfield look or Nano Banana for fast results with straightforward prompts, and Seedance as the most forgiving starting point for video. · Soul, Nano Banana, Seedance · also in: Which AI model should I use?
  • ★★ Model availability on Higgsfield depends on the plan.
  • ★★ When a new version within a model family launches on Higgsfield, it becomes the default; existing generations are not affected. · also in: Which AI model should I use?

Threads in this video

  • restate · How do you get precise motion (dance, action, choreography)? — For motion driven by a real performance, Higgsfield advises recording yourself performing the movement and using Motion Control with the character's image and the recording as motion reference; the character follows the movements and keeps its look. Movement templates are an alternative.
  • restate · How do you lip-sync a character to a voice or song? — For talking-head formats with an AI Influencer character, Higgsfield advises adding speech through lipsync.
  • restate · How do you keep a character the same across shots? — To reuse an AI Influencer character with a consistent face, Higgsfield advises generating a batch of its portraits and training a Soul ID on 20 or more of them; training takes a few minutes and the identity then works in Soul 2.0 and Soul Cinema.

Mentioned

Central: AI Influencer Studio

Also: Concepts: lip sync · motion transfer

Products: Kling Motion Control · Nano Banana · Seedance · Soul · Soul 2.0 · Soul Cinema · Soul ID · Supercomputer

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